Welcome Ove – Our New Sales Manager
We are delighted to welcome our new Sales Manager, Ove Jonsson, to JGA! Ove is taking over the role from Jonas Sandborg, who is heading into a well-deserved retirement after many dedicated years with us.
Ove has a long background as an entrepreneur and consultant in business development. He also brings extensive experience in international sales and digitalization. Now, he’s looking forward to continuing to build strong customer relationships, developing the business, and driving growth in the sales of sawn timber together with his colleagues at JGA.
“As Sales Manager, I look forward to working long-term and tracking results over time – collaborating closely with colleagues and setting a shared direction. Forests are an amazing resource with great potential, and we’re seeing a growing global demand for timber,” says Ove.
“Making well-informed decisions about how we utilize our valuable raw materials will be even more important for JGA moving forward. It’s also vital for us to communicate the environmental benefits of wood, and how our products contribute to a sustainable economy and the green transition. I am confident that Ove’s background and deep expertise in both sustainability and business development will be a valuable asset to JGA in the work ahead,” says Claes Andersson, CEO.
Strong Customer Relations and a Close Connection to the Forest
In his new role, Ove will focus on developing customer relationships—both in Sweden and internationally.
“JGA already has strong customer relationships, and I look forward to building on them through presence and dialogue.”
Outside of work, fitness is an important part of Ove’s daily routine. He leads spinning and group fitness classes such as BodyPump. Family and friends also play a big role in his life, and he enjoys spending time at the family summer house, where there are always new painting or gardening projects underway.
The forest has always been close to Ove’s heart—it’s where he recharges and finds energy.
“I grew up with the forest right outside my door and still spend a lot of time there. The calm it brings is hard to find elsewhere.”
Forest and Wood – Important for the Future
There is no doubt that Ove sees great potential in wood as a building material, but he also recognizes the challenges ahead.
“Global interest in wood is growing, but we must also manage the limited supply of raw materials and the challenges posed by climate change. Still, I firmly believe in the role of forests in the future – it’s all about using our resources wisely,” says Ove.
Ove describes his introduction to JGA as both positive and inspiring.
“I’ve received a warm welcome and have met co-workers across the entire organization. The sales team is experienced and knowledgeable, and I look forward to learning even more – from colleagues, customer meetings, and the industry as a whole.”
Ove Jonsson
Sales Manager
0470-76 11 78
ove.jonsson@jga.se
